Owlie · SaaS & Tech
TC / 001
Business Development Representative salary & hiring benchmark
Entry-level go-to-market talent stays the tightest part of the Dutch SaaS funnel — teams that hire in cohorts fill faster than teams hiring one by one.
- Base salary
- €36K – €48K
- On-target earnings
- €46K – €62K
- Demand
- High
- Time to hire
- 21 days
- Briefing to signed offer
The band, in detail
What a Business Development Representative earns in the Netherlands
25th percentile
€36K
Lower quartile of offers
Median
€41K
Where most offers land
75th percentile
€47K
Top quartile of offers
Year on year
+3% vs 2025
Median base movement
Band by seniority
- Junior / 0–1 yr€34K – €38KOTE €42K – €50K
- BDR / 1–2 yr€38K – €44KOTE €48K – €58K
- Senior / Team lead€45K – €52KOTE €58K – €70K
Base excl. commission. Variable is typically 20–30% of base.
- Region
- Amsterdam / Randstad +6% vs national median · rest of the Netherlands −5% vs national median
- Variable pay
- Commission 20–30% of base, mostly on qualified meetings and pipeline created
- Secondary benefits
- 8% holiday allowance, NS Business Card or mobility budget, 25–27 leave days
- What moves the offer
- Cohort hiring and a real ramp plan close faster than a €3K base increase.
What strong candidates bring
The skills that decide shortlists for this role right now — in the order hiring managers weight them.
- 01Outbound prospecting (cold call & multichannel)
- 02CRM hygiene — HubSpot / Salesforce
- 03Sales engagement tooling (Outreach, Salesloft, Apollo)
- 04ICP research & qualification (MEDDIC, BANT)
- 05Dutch + English at business level
Profile
- Seniority
- Entry
- Experience
- 0 – 2 years
- Market
- Netherlands / Annual gross base
- Benchmarked by
- Owlie
Methodology
Frontrunners Group label networks + public NL market data · Q1–Q3 2026 · 800+ companies, Netherlands. Annual gross base salary, full-time, excluding 8% holiday allowance, bonus, commission and equity. Indicative — not a quote for a specific role.
Updated September 2026
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